Five Key Lessons: Strengthening Pathways to Financial Health

Financial health is the cornerstone of strong communities—enabling people to purchase homes, start businesses, achieve their dreams, and contribute to thriving local economies. At JPMorganChase, we are proud to play our part supporting people on their financial journey—particularly for low- and moderate-income (LMI) individuals and communities who often face compounded challenges to building wealth.
As a financial institution, we are proud of the products and services we have built to serve our customers and communities—from our community branches dedicated to enhancing financial health and wellness; to our Secure Banking Accounts, helping more people across the country access traditional banking relationships; to the Chase Freedom Rise Card designed for new-to-credit customers; and beyond.
Despite the impact of tailored solutions, many families continue to struggle to keep up with bills and expenses, leading to deteriorating financial stability and well-being.1 In fact, two thirds of American households are not financially healthy.2
In alignment with our business strategy, our suite of Corporate Responsibility tools— including philanthropic capital and impact investments, community insights, policy advocacy, and research—develops and deploys innovative solutions to address these challenges at scale. Since 2022, JPMorganChase has provided over $100 million through grants and impact finance capital to support a healthy and accessible financial future for all, reaching approximately 8.4 million individuals, particularly those living on LMI, across the U.S.
In deploying this capital, we have identified five key lessons for maximizing impact in communities and at scale. These lessons have shaped our updated Corporate Responsibility strategy that will drive the future of our work in partnership with the business. These lessons are:
- Technology paired with human-centered design drives scalable outcomes.
- Public & private systems must work in tandem to support financial health.
- Listening to individuals’ needs unlocks smarter innovation.
- Financial health doesn’t exist in a silo—we must support individuals at every stage.
- Cross-sector collaboration drives systemic change.
Informed by these lessons, this paper lays out our approach and a new strategy charting the way forward for how JPMorganChase will continue to deploy its Corporate Responsibility tools in partnership with the business.
Five Key Lessons: Strengthening Pathways to Financial Health
Financial health is the cornerstone of strong communities—enabling people to purchase homes, start businesses, achieve their dreams, and contribute to thriving local economies. At JPMorganChase, we are proud to play our part supporting people on their financial journey—particularly for low- and moderate-income (LMI) individuals and communities who often face compounded challenges to building wealth.
As a financial institution, we are proud of the products and services we have built to serve our customers and communities—from our community branches dedicated to enhancing financial health and wellness; to our Secure Banking Accounts, helping more people across the country access traditional banking relationships; to the Chase Freedom Rise Card designed for new-to-credit customers; and beyond.
Despite the impact of tailored solutions, many families continue to struggle to keep up with bills and expenses, leading to deteriorating financial stability and well-being.1 In fact, two thirds of American households are not financially healthy.2
In alignment with our business strategy, our suite of Corporate Responsibility tools— including philanthropic capital and impact investments, community insights, policy advocacy, and research—develops and deploys innovative solutions to address these challenges at scale. Since 2022, JPMorganChase has provided over $100 million through grants and impact finance capital to support a healthy and accessible financial future for all, reaching approximately 8.4 million individuals, particularly those living on LMI, across the U.S.
In deploying this capital, we have identified five key lessons for maximizing impact in communities and at scale. These lessons have shaped our updated Corporate Responsibility strategy that will drive the future of our work in partnership with the business. These lessons are:
- Technology paired with human-centered design drives scalable outcomes.
- Public & private systems must work in tandem to support financial health.
- Listening to individuals’ needs unlocks smarter innovation.
- Financial health doesn’t exist in a silo—we must support individuals at every stage.
- Cross-sector collaboration drives systemic change.
Informed by these lessons, this paper lays out our approach and a new strategy charting the way forward for how JPMorganChase will continue to deploy its Corporate Responsibility tools in partnership with the business.